Sony shares rise 2 percent on relief worst might be over (Reuters)

Monday, May 23, 2011 10:01 PM By dwi

TOKYO (Reuters) – Sony Corp (6758.T) bounced from two-month lows on expectations it strength hit put its troubles behind it after the electronics conglomerate said this year's operative acquire would correct terminal year's, decrease worries most the effect of the March earthquake.

In its prototypal judge for the assemblage to March 2012, Sony said its operative acquire would come in around 200 1000000000 yearning ($2.44 billion), prompting Macquarie to upgrade its rating on the hit to outperform from neutral. moneyman Stanley, Credit Suisse and UBS reiterated their overweight, buy or outperform ratings.

Analysts said Sony had provided markets with a graphic analyse of the effect of the quake and a PlayStation meshwork hacking incident, both of which had weighed on the shares.

"The mart cap fall of 264 1000000000 yearning since (the quake) looks overdone against the 164 1000000000 yearning quake plus meshwork severance operative acquire impact," Macquarie shrink Jeff Loff wrote in a report.

"With shares cheap and cost impacts one-time in nature, we wait the hit to reverse its fall."

Sony expects to inform a gain expiration of 260 1000000000 yearning ($3.2 billion) for the assemblage ended March 31, its ordinal straight period gain loss, after composition of set credits mass Japan's seism and tsunami.

Many of Sony's rivals, including Panasonic Corp (6752.T), hit still to supply forecasts for the current assemblage cod to dubiety mass the disaster.

Shares in Sony, the maker of PlayStation video games and Vaio computers, were up 2.4 proportionality by 11:40 p.m. EDT, outperforming a insipid Yeddo electrical machinery subindex (.IELEC.T). Sony's shares dipped nearly 1 proportionality in early trade, to its minimal since the unmediated aftermath of the earthquake.

Some fund managers still said the shares, downbound 22 proportionality so farther this year, strength not wager sharp gains.

"I concord that shares are implausible to ready sliding, but neither do I wager any newborn catalysts that would alter the deal price up. I wait shares to move indirect backwards and forth at baritone levels," said Makoto Kikuchi, honcho executive officer at Myojo Asset Management.

"It's not meet Sony. Panasonic, Sharp -- all Asian home electronics makers hit seen the base of their deal price sink. They can't contend in prices, so the exclusive route they hit is to create newborn markets with high additional value. Products that would attain people pay more."

"Sony utilised to hit this ability. But I don't wager anything that would attain deal prices rise this business year."

Sony has seen a series of hacking attacks that hit unclothed more than 100 meg accounts on its online gaming meshwork to doable accumulation theft, casting doubt on Sony's bid to reinvent itself finished its online business.

The consort revilement its period gain earnings prognosticate for the assemblage ended March 31 to a expiration of 260 1000000000 yearning from its previous judge of a acquire of 70 1000000000 yen.

Credit Suisse shrink Shunsuke Tsuchiya said shares in Sony were near to bottoming discover and moneyman Stanley's Masahiro musician said the declaration cleared dubiety and was a positive.

Sony has been largely squeezed discover of the portable music mart by Apple Inc's (AAPL.O) iPod, patch losing mart deal to Samsung Electronics (005930.KS) in flat-screen TVs.

Sony, which had developed but scrapped products that could be said to chronologize both the iPod and iPad, is set to foretell its flooded results on Thursday.

($1 = 81.955 Asian Yen)

(Additional news by Isabel Reynolds; Editing by Edmund Klamann and Anshuman Daga)


Source

0 comments:

Post a Comment